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(William Polushin, founding director of the Program for International Competitiveness at the Desautels Faculty of Management)

As we venture into a new year of business opportunities and challenges around the world, I couldn’t think of a better way of describing the mindset that is required by Canadian entrepreneurs, managers, employees and policy makers if we are to effectively make the transition from a trading nation to nation of traders. The quasi-optimistic, often unrealistic, and overly cautious approach that I have found characterizes too much of Canada Inc.’s approach to markets not called the United States is not a winning strategy in the global economy.